Developer Marketing: A comprehensive approach to reaching and engaging developers

Developer Marketing is your one-stop guide to mastering how to attract, engage, and retain developers. This book provides everything you need to understand the developer mindset, develop a winning B2D strategy, and build a vibrant developer community.

Whether you're a seasoned DevRel/DevMar professional or just starting out your career, this book will equip you with the knowledge and skills you need to become a developer marketing champion.

Packed with practical insights, real-world examples, and actionable advice, this book is essential reading for anyone who wants to know:

• How to create developer personas
• How to plan and create impactful developer content
• How to leverage the power of social media to reach developers
• How to build a thriving developer community
• How to measure the success of your DevMar/DevRel initiatives
• ...and much more!

Whether you're a developer advocate, community manager, product marketer, or simply curious about developer marketing, this book is for you.

Order your copy now and level up your developer marketing and relations skills!